25 November, 2025 by Frederic Chanut
Publisher Traffic Loss: How AI Search Is Disrupting Brand Advertising
The digital landscape is undergoing a seismic shift. The once-reliable firehose of…
Strategy
5 November, 2025 by Paul Hewett
2030: Your Website Doesn’t Exist
At MeasureCamp Sydney, I presented the talk: In 2030, Your Website Doesn’t…
23 October, 2025 by Paul Hewett
The 12 Discovery Surfaces
Search isn’t declining; it’s fragmenting. This note maps the twelve discovery surfaces…
24 September, 2025 by Benoit Weber
First-Party Data Activation: Leverage the Data You Own Instead of Relying on Tracking
In the last two articles of this series, we explored how server-side…
3 September, 2025 by Kirsten Tanner
Travel Events in Australia: Quick Guide for Tourism Marketing Professionals 2025-2026
If you’re in tourism marketing, you already know that events are the…
27 August, 2025 by Benoit Weber
Disappearing Data & Users Opting Out of Tracking: A Server-Side Solution
If you’re struggling to track your customers, you’re not alone. There’s a…
22 July, 2025 by Benoit Weber
Big Data in the Travel Industry: Building Smarter Journeys, Not Just Better Campaigns
Imagine knowing not just who’s about to book a trip, but why,…
17 April, 2025 by Paul Hewett
Agentic AI in Marketing: Real Examples & Best Practices
Agentic AI in marketing is the future. But it’s also the now.…
8 April, 2025 by Paul Hewett
Search 2.0: How AI is Reshaping Discovery and What It Means for Your Brand
Search marketing is undergoing a structural shift. Not a tactical change. Not…
19 November, 2024 by Kirsten Tanner
Travel Marketing Summit Wrap-Up: Key Trends and Insights Shaping the Future of Travel
Mumbrella’s Travel Marketing Summit brought together industry leaders, innovators and strategists to…
18 November, 2024 by Kirsten Tanner
The Future of Search in Travel Insights: Mumbrella Travel Marketing Summit Panel with Google & TikTok
During November (2024) we sponsored Mumbrella’s Travel Marketing Summit and hosted a…
22 August, 2024 by Frederic Chanut
Privacy Act Reform Australia: How Marketers Can Continue To Work
With the privacy act reform in Australia, we wanted to deep dive…
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